Tania Muser

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Behind the scenes of a unique floral concept project

This spring I developed an interesting project for two hotels in Southern Italy (Tropea).

The first one is Capovaticano Resort which directly overlooks the sea and has a very modern design.

The second one is Villa Paola, a small boutique hotel in the amazing Tropea. Once an old monastery, this elegant hotel has  terrace gardens and an amazing view of the gulf.

I was contacted by the marketing manager to create a floral concept. Their aim was to highlight the brand identity of each hotels using flowers. While planning the project it was very important to keep in mind the style, the interior design, the palette of each of the 2 hotels.

For each corner I carefully selected vases, flowers and greenery to match the ambience. I proposed different types of bouquets for every season.

The whole experience was an exciting and new in an amazing setting.